Archive for November, 2010

Simple Treasures

Monday, November 15th, 2010

I have said it before, and I am going to say it again…it is the simple treasures we give ourselves that make life smile.

This is not to say that when I pass a billboard of the MegaMillions jackpot tally, I don’t think about all the fabu things I could do with 25 million dollars…honestly, I think I would make a great millionaire. That said, I would still subscribe to the simple treasures mantra. A small item, filled with delight, that I use every day.

Full Circle Studio was founded on this principle. And that was almost 11 years ago…during another “economically challenging” time. Had I been a more avid follower of the news, I would have known this and thought better about starting a completely new business based on my limited artistic skills. But being more devoted to reading People Magazine than the New York Times business section, I didn’t factor that particular fear in to my new plan. As most of you know, it started with switchplates. Mostly because that was what I new how to make, having just redone the switchplates in my home because they were ghastly. What I discovered was a simple addition to an ordinary object that I use several times a day.

Then I read an observation by the founder of Revlon: his experience was that in economically challenging times, lipstick sales soared! Why, because lipsticks were an inexpensive little luxury that made you feel good. I have often said that switchplates are the home decorating equivalent of a new lipstick. ( Sorry gentlemen, I don’t know what the male counter part is). I keep this motto in mind as I add new products to our line…whether it is a paperweight for your desk or flour sack towel for your kitchen…a small, useful item that brings a smile to your heart as you go about a busy day.

Just think about this as we enter this season of gifting….simple treasures!

What are your “simple treasures”?